/* ============================================================
   InkySites - styles
   Brand: Honey + Charcoal, navy Inky mark (#132F52)
   Type:  Bricolage Grotesque (single family, variable opsz+wdth+wght)
   Last updated: 2026-07-07
   ============================================================ */

:root {
  --surface: #FAF6EE;
  --navy: #132F52;
  --surface-warm: #F6EFE0;          /* slightly deeper paper for alt sections */
  --ink: #1F1A14;
  --ink-soft: rgba(31, 26, 20, 0.72);
  --ink-muted: rgba(31, 26, 20, 0.65);
  --brand: #D89A2C;
  --brand-hover: #C18820;
  --border: rgba(31, 26, 20, 0.12);
  --border-strong: rgba(31, 26, 20, 0.22);

  --font-sans: 'Bricolage Grotesque', -apple-system, BlinkMacSystemFont, system-ui, 'Segoe UI', sans-serif;
  --font-display: var(--font-sans);
  --font-body: var(--font-sans);

  --wrap-max: 1120px;
  --wrap-prose: 720px;

  --space-1: 8px;
  --space-2: 16px;
  --space-3: 24px;
  --space-4: 32px;
  --space-5: 48px;
  --space-6: 64px;
  --space-7: 96px;
  --space-8: 128px;
}

/* ---------- reset ---------- */
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-font-smoothing: antialiased; -moz-osx-font-smoothing: grayscale; }
body {
  margin: 0;
  font-family: var(--font-body);
  background: var(--surface);
  color: var(--ink);
  font-size: 17px;
  line-height: 1.55;
  text-rendering: optimizeLegibility;
  font-optical-sizing: auto;
}
img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: underline; text-decoration-thickness: 1px; text-underline-offset: 3px; text-decoration-color: var(--border-strong); }
a:hover { text-decoration-color: var(--brand); color: var(--ink); }

/* visually-hidden for accessible labels */
.visually-hidden {
  position: absolute; width: 1px; height: 1px;
  padding: 0; margin: -1px; overflow: hidden;
  clip: rect(0, 0, 0, 0); white-space: nowrap; border: 0;
}

/* ---------- layout helpers ---------- */
.wrap {
  width: 100%;
  max-width: var(--wrap-max);
  margin: 0 auto;
  padding: 0 24px;
}

/* ============================================================
   HEADER
   ============================================================ */
.site-header { padding: 24px 0; }
.header-wrap { display: flex; align-items: center; }
.wordmark {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 28px;
  letter-spacing: -0.02em;
  color: var(--navy);
  text-decoration: none;
}
.wordmark__mark {
  width: 36px;
  height: 36px;
  flex: none;
}
.header-login {
  margin-left: auto;
  font-weight: 500;
  font-size: 16px;
  color: var(--ink);
  text-decoration: none;
}
.header-login:hover { color: var(--brand); }
.header-login:focus-visible {
  outline: 2px solid var(--brand);
  outline-offset: 4px;
  border-radius: 2px;
}
.wordmark:hover { color: var(--navy); }
.wordmark:focus-visible {
  outline: 2px solid var(--brand);
  outline-offset: 4px;
  border-radius: 2px;
}

/* ============================================================
   HERO
   ============================================================ */
.hero { padding: 40px 0 96px; }
.hero-headline {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(34px, 5.2vw, 58px);
  line-height: 1.05;
  letter-spacing: -0.025em;
  margin: 0 0 24px;
  color: var(--ink);
  max-width: 940px;
  text-wrap: balance;
}
.hero-headline__second { display: block; color: var(--ink-soft); text-wrap: balance; }
.hero-sub {
  font-size: clamp(17px, 1.6vw, 19px);
  line-height: 1.55;
  max-width: 640px;
  margin: 0 0 28px;
  color: var(--ink-soft);
}

/* ---------- URL form ---------- */
.url-form { max-width: 620px; }
.url-form__row {
  display: flex;
  gap: 10px;
  margin-bottom: 14px;
  align-items: stretch;
}
.url-form input[type="url"],
.url-form input[type="email"],
.url-form input[type="text"] {
  flex: 1 1 auto;
  min-width: 0;
  padding: 16px 18px;
  border: 1px solid var(--border-strong);
  border-radius: 8px;
  background: var(--surface);
  font-family: var(--font-body);
  font-size: 16px;
  color: var(--ink);
  transition: border-color 120ms ease;
}
.url-form input[type="url"]:focus,
.url-form input[type="email"]:focus,
.url-form input[type="text"]:focus {
  outline: 2px solid var(--brand);
  outline-offset: 2px;
  border-color: var(--ink);
}
.url-form input[type="url"]::placeholder,
.url-form input[type="email"]::placeholder,
.url-form input[type="text"]::placeholder { color: var(--ink-muted); }

.url-form button {
  padding: 16px 22px;
  border: none;
  border-radius: 8px;
  background: var(--brand);
  color: var(--ink);
  font-family: var(--font-body);
  font-weight: 600;
  font-size: 15px;
  cursor: pointer;
  white-space: nowrap;
  transition: background 120ms ease;
}
.url-form button:hover { background: var(--brand-hover); }
.url-form button:focus-visible {
  outline: 2px solid var(--ink);
  outline-offset: 2px;
}
.url-form__micro {
  font-size: 13px;
  color: var(--ink-muted);
  margin: 0;
}

/* ---------- 404 Inky ---------- */
.notfound-inky {
  width: min(280px, 60vw);
  height: auto;
  margin: 0 0 28px;
  border-radius: 16px;
}

/* ---------- Style status line (fed by the taste quiz) ---------- */
.url-form__style {
  margin: 2px 0 14px;
  font-size: 13.5px;
  line-height: 1.5;
  color: var(--ink-soft);
}
.url-form__style strong { font-weight: 600; color: var(--ink); }

.hero-footnote {
  margin-top: 20px;
  max-width: 560px;
  font-size: 14px;
  color: var(--ink-muted);
  font-weight: 400;
}

/* ---------- "Add more info" disclosure (file drop + notes) ---------- */
.url-form__more {
  margin: 16px 0 0;
  border-top: 1px solid var(--border);
  padding-top: 14px;
}
.url-form__more > summary {
  cursor: pointer;
  list-style: none;
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-size: 14px;
  font-weight: 500;
  color: var(--ink);
  user-select: none;
}
.url-form__more > summary::-webkit-details-marker { display: none; }
.url-form__more > summary::before {
  content: "+";
  display: inline-block;
  width: 18px;
  height: 18px;
  line-height: 17px;
  text-align: center;
  border: 1px solid var(--border-strong);
  border-radius: 5px;
  font-size: 14px;
  color: var(--ink-muted);
}
.url-form__more[open] > summary::before { content: "\2212"; }
.url-form__more-tag { font-size: 12px; font-weight: 400; color: var(--ink-muted); }
.url-form__more-body { margin-top: 14px; }
.url-form__more-label {
  display: block;
  font-size: 13px;
  font-weight: 500;
  color: var(--ink);
  margin: 12px 0 6px;
}
.url-form__more-body > .url-form__more-label:first-child { margin-top: 0; }
.url-form__files {
  display: block;
  width: 100%;
  font-family: var(--font-body);
  font-size: 14px;
  color: var(--ink-soft);
}
.url-form__files::file-selector-button {
  margin-right: 12px;
  padding: 9px 14px;
  border: 1px solid var(--border-strong);
  border-radius: 8px;
  background: var(--surface);
  font-family: var(--font-body);
  font-size: 14px;
  font-weight: 500;
  color: var(--ink);
  cursor: pointer;
}
.url-form__files::file-selector-button:hover { background: var(--surface-warm); }
.url-form__more-hint { font-size: 12.5px; color: var(--ink-muted); margin: 6px 0 0; }
.url-form__notes {
  display: block;
  width: 100%;
  box-sizing: border-box;
  padding: 12px 14px;
  border: 1px solid var(--border-strong);
  border-radius: 8px;
  background: var(--surface);
  font-family: var(--font-body);
  font-size: 15px;
  line-height: 1.5;
  color: var(--ink);
  resize: vertical;
}
.url-form__notes:focus { outline: 2px solid var(--brand); outline-offset: 2px; border-color: var(--ink); }
.url-form__notes::placeholder { color: var(--ink-muted); }

/* ---------- URL form: confirmation + error ---------- */
.url-form__confirmation {
  max-width: 620px;
  padding: 24px 28px;
  background: var(--surface-warm);
  border: 1px solid var(--border);
  border-left: 3px solid var(--brand);
  border-radius: 8px;
}
.url-form__confirmation-head {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 20px;
  line-height: 1.3;
  letter-spacing: -0.01em;
  color: var(--ink);
  margin: 0 0 8px;
}
.url-form__confirmation-sub {
  font-size: 15.5px;
  line-height: 1.55;
  color: var(--ink-soft);
  margin: 0;
}
.url-form__confirmation-sub strong {
  font-weight: 600;
  color: var(--ink);
  word-break: break-all;
}
.url-form__error {
  margin: 12px 0 0;
  font-size: 14px;
  line-height: 1.5;
  color: var(--ink);
  padding: 10px 14px;
  background: rgba(216, 154, 44, 0.08);
  border-left: 3px solid var(--brand);
  border-radius: 4px;
}

/* Honeypot: shoved off-screen, kept tab-reachable for screen readers via
   aria-hidden + tabindex="-1" on the input itself. */
.url-form__honeypot {
  position: absolute;
  left: -10000px;
  top: auto;
  width: 1px;
  height: 1px;
  overflow: hidden;
}

.url-form__turnstile { margin: 14px 0 4px; }

/* ============================================================
   SHARED SECTION
   ============================================================ */
.section { padding: 96px 0; border-top: 1px solid var(--border); }
.section-head {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(28px, 4vw, 44px);
  line-height: 1.1;
  letter-spacing: -0.02em;
  margin: 0 0 32px;
  color: var(--ink);
  max-width: 720px;
}
.section-sub {
  font-size: 17px;
  line-height: 1.55;
  max-width: 720px;
  margin: 0 0 56px;
  color: var(--ink-soft);
}
/* ============================================================
   SECTION 2 - HOW IT WORKS
   ============================================================ */
.how { background: var(--surface); }
.steps {
  list-style: none;
  padding: 0;
  margin: 0;
  display: grid;
  grid-template-columns: 1fr;
  gap: 0;
  max-width: 760px;
  border-top: 1px solid var(--border);
}
.step {
  display: grid;
  grid-template-columns: 56px 1fr;
  gap: 24px;
  padding: 24px 0;
  border-bottom: 1px solid var(--border);
  align-items: baseline;
}
.step__num {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 28px;
  color: var(--brand);
  line-height: 1;
  letter-spacing: -0.01em;
}
.step__body {
  font-size: 18px;
  line-height: 1.5;
  color: var(--ink);
}
.step__body strong { font-weight: 600; }

/* ============================================================
   SECTION 4 - WHAT YOU GET
   ============================================================ */
.gets-list {
  max-width: 760px;
  display: grid;
  grid-template-columns: 1fr;
  gap: 0;
  border-top: 1px solid var(--border);
}
.get {
  padding: 32px 0;
  border-bottom: 1px solid var(--border);
}
.get__head {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 22px;
  letter-spacing: -0.015em;
  margin: 0 0 10px;
  color: var(--ink);
}
.get p {
  margin: 0;
  font-size: 16.5px;
  line-height: 1.55;
  color: var(--ink-soft);
  max-width: 680px;
}

/* ============================================================
   SECTION 5 - PRICING
   ============================================================ */
.pricing { background: var(--surface-warm); }
.pricing-wrap { max-width: 760px; text-align: left; }
.pricing-head {
  font-size: clamp(36px, 6vw, 64px);
  line-height: 1.05;
  margin-bottom: 20px;
}
.pricing-sub {
  font-size: 18px;
  line-height: 1.5;
  color: var(--ink-soft);
  margin: 0 0 16px;
  max-width: 620px;
}
/* Founding-rate sub-note: international (USD) audience only. pricing.js flags India visitors with
   data-price-region="in" (and blanks the span via data-inr=""), so the note is hidden for India,
   whose ₹1,499 carries no promotional claim. */
.pricing-founding {
  font-size: 15px;
  line-height: 1.5;
  font-weight: 600;
  color: var(--brand);
  margin: 0 0 48px;
  max-width: 620px;
}
html[data-price-region="in"] .pricing-founding { display: none; }
.pricing-anchor {
  padding: 32px;
  background: rgba(216, 154, 44, 0.06);
  border: 1px solid var(--border);
  border-radius: 6px;
  margin-bottom: 32px;
}
.pricing-anchor p { margin: 0 0 8px; font-size: 16.5px; line-height: 1.5; color: var(--ink); }
.pricing-anchor p:last-child { margin: 0; color: var(--ink-soft); }
.pricing-anchor strong { color: var(--ink); font-weight: 600; }
.pricing-micro {
  font-size: 14px;
  line-height: 1.5;
  color: var(--ink-muted);
  margin: 0;
  max-width: 620px;
}

/* ---------- YEAR STRIP (visual cadence break between pricing and FAQ) ---------- */
.year-strip {
  margin: 56px 0 32px;
  padding: 0;
}
.year-strip__caption {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 18px;
  letter-spacing: -0.01em;
  color: var(--ink);
  margin: 0 0 24px;
}
.year-strip__list {
  list-style: none;
  margin: 0;
  padding: 24px 20px 16px;
  background: rgba(31, 26, 20, 0.025);
  border: 1px solid var(--border);
  border-radius: 8px;
  display: grid;
  grid-template-columns: repeat(6, 1fr);
  gap: 8px 4px;
  align-items: end;
}
.year-strip__cell {
  display: grid;
  grid-template-rows: 80px auto auto;
  align-items: end;
  gap: 8px;
  padding: 0 2px;
  text-align: center;
  /* min-width:0 lets the grid track stay at 1fr; without it, a wide label
     would push its column past 1fr and overflow the container's right edge. */
  min-width: 0;
}
.year-strip__bar {
  display: block;
  width: 100%;
  max-width: 24px;
  height: calc(80px * var(--h, 0.5));
  margin: 0 auto;
  background: var(--brand);
  border-radius: 2px 2px 0 0;
  align-self: end;
  transition: background 160ms ease;
}
.year-strip__cell:hover .year-strip__bar { background: var(--brand-hover); }
.year-strip__month {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 11px;
  color: var(--ink-muted);
  letter-spacing: 0;
}
.year-strip__label {
  font-size: 11px;
  line-height: 1.3;
  color: var(--ink-soft);
  /* Long single words like "refreshed" / "launched" are wider than a 1fr
     track at 12px; 11px keeps them inside the cell and prevents adjacent
     labels from visually colliding. */
  overflow-wrap: break-word;
}
.year-strip__foot {
  font-size: 13.5px;
  line-height: 1.5;
  color: var(--ink-muted);
  margin: 16px 0 0;
  font-style: normal;
}

/* ============================================================
   SECTION 6 - FAQ
   ============================================================ */
.faq-list {
  max-width: 760px;
  border-top: 1px solid var(--border);
}
.faq-item {
  padding: 28px 0;
  border-bottom: 1px solid var(--border);
}
.faq__q {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 21px;
  letter-spacing: -0.01em;
  margin: 0 0 10px;
  color: var(--ink);
}
.faq-item p {
  margin: 0;
  font-size: 16.5px;
  line-height: 1.55;
  color: var(--ink-soft);
  max-width: 680px;
}

/* ============================================================
   SECTION 7 - CLOSING CTA
   ============================================================ */
.closing { background: var(--surface); }
.closing-wrap { max-width: 760px; }
.closing-head { margin-bottom: 32px; }
.url-form--closing { max-width: 620px; }

/* ============================================================
   TRUST BEAT
   ============================================================ */
.trust {
  background: var(--surface-warm);
  padding: 72px 0;
}
.trust-wrap { max-width: 720px; text-align: center; }
.trust-line {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(20px, 2.5vw, 26px);
  line-height: 1.3;
  letter-spacing: -0.01em;
  color: var(--ink);
  margin: 0 0 16px;
}
.trust-line strong { font-weight: 500; }
.trust-sub {
  font-size: 15.5px;
  line-height: 1.55;
  color: var(--ink-soft);
  margin: 0;
}

/* ============================================================
   LEGAL PAGES (privacy / terms)
   ============================================================ */
.legal-wrap { max-width: 720px; }
.legal-meta {
  font-size: 14px;
  color: var(--ink-muted);
  margin: -16px 0 48px;
}
.legal-body h2 {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 20px;
  letter-spacing: -0.01em;
  margin: 40px 0 10px;
  color: var(--ink);
}
.legal-body h2:first-child { margin-top: 0; }
.legal-body p {
  margin: 0 0 16px;
  font-size: 16.5px;
  line-height: 1.6;
  color: var(--ink-soft);
}
.legal-body a { color: var(--ink); }
.legal-back {
  margin-top: 56px;
  padding-top: 24px;
  border-top: 1px solid var(--border);
  font-size: 15px;
}
.legal-back a { color: var(--ink-soft); }
.legal-back a:hover { color: var(--ink); }

/* ============================================================
   FOOTER
   ============================================================ */
.site-footer {
  border-top: 1px solid var(--border);
  padding: 48px 0;
  background: var(--surface);
}
.footer-wrap {
  display: grid;
  grid-template-columns: 1fr;
  gap: 24px;
  font-size: 14.5px;
  color: var(--ink-muted);
}
.footer-col p { margin: 0; }
.footer-label {
  font-size: 13px;
  font-weight: 500;
  color: var(--ink);
  margin: 0 0 6px !important;
}
.footer-col a { color: var(--ink-soft); }
.footer-col a:hover { color: var(--ink); }

/* ============================================================
   RESPONSIVE
   ============================================================ */

@media (min-width: 640px) {
  .footer-wrap { grid-template-columns: auto auto; gap: 24px 64px; justify-content: start; }
  .year-strip__list { grid-template-columns: repeat(12, 1fr); padding: 32px 24px 20px; gap: 0 4px; }
  .year-strip__cell { grid-template-rows: 96px auto auto; }
  .year-strip__bar { height: calc(96px * var(--h, 0.5)); }
}

@media (min-width: 920px) {
  .wrap { padding: 0 40px; }
  body { font-size: 17px; }
  .hero { padding: 52px 0 128px; }
  .section { padding: 128px 0; }
  .step__num { font-size: 32px; }
  .step__body { font-size: 19px; }
  .year-strip__list { padding: 40px 24px 24px; gap: 0 6px; }
  .year-strip__cell { grid-template-rows: 120px auto auto; gap: 12px; }
  .year-strip__bar { height: calc(120px * var(--h, 0.5)); max-width: 28px; }
  /* Label stays at the base 11px - bumping it would push "refreshed" and
     "launched" wider than the 1fr track and overlap neighbouring labels. */

  /* Editorial two-column rhythm for the long stacked sections.
     Title sits in a left column with the body text in the right column,
     so the right half of the 1120 wrap stops being dead cream at desktop. */
  .gets-list,
  .faq-list { max-width: none; }
  .get,
  .faq-item {
    display: grid;
    grid-template-columns: minmax(220px, 300px) minmax(0, 1fr);
    column-gap: 64px;
    align-items: baseline;
  }
  .get__head,
  .faq__q { margin-bottom: 0; }
  .get p,
  .faq-item p { max-width: 640px; }
}

@media (max-width: 480px) {
  .url-form__row { flex-direction: column; }
  .url-form input[type="url"],
  .url-form input[type="email"],
  .url-form input[type="text"] { width: 100%; }
  .url-form button { width: 100%; }
  .hero { padding: 32px 0 72px; }
  .section { padding: 72px 0; }
  .step { grid-template-columns: 40px 1fr; gap: 16px; }
  .step__num { font-size: 24px; }
  .step__body { font-size: 16.5px; }
  .faq__q { font-size: 19px; }
}

/* ============================================================
   HERO - answer-first line (plain definition for readers + AI extraction).
   Sits just below the Style Studio: keeps the plain-language definition high
   in the page for AI extraction while letting the interactive preview own the
   fold. The top margin separates it from the studio; the footnote tucks under.
   ============================================================ */
.hero-answer {
  font-size: 16px;
  line-height: 1.6;
  max-width: 620px;
  margin: 44px 0 0;
  color: var(--ink-muted);
}

/* ============================================================
   SECTION - WHERE WE'RE NOT THE FIT
   ============================================================ */
.notfit-list {
  max-width: 760px;
  border-top: 1px solid var(--border);
}
.notfit-item {
  padding: 32px 0;
  border-bottom: 1px solid var(--border);
}
.notfit__lead {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 22px;
  letter-spacing: -0.015em;
  margin: 0 0 10px;
  color: var(--ink);
}
.notfit-item p {
  margin: 0;
  font-size: 16.5px;
  line-height: 1.55;
  color: var(--ink-soft);
  max-width: 680px;
}

@media (min-width: 920px) {
  .notfit-list { max-width: none; }
  .notfit-item {
    display: grid;
    grid-template-columns: minmax(220px, 300px) minmax(0, 1fr);
    column-gap: 64px;
    align-items: baseline;
  }
  .notfit__lead { margin-bottom: 0; }
  .notfit-item p { max-width: 640px; }
}

/* ============================================================
   COMPARISON PAGES (/compare/*)
   ============================================================ */
.cmp-hero { padding: 40px 0 16px; }
.crumb { font-size: 13.5px; color: var(--ink-muted); margin: 0 0 24px; }
.crumb a { color: var(--ink-soft); }
.crumb a:hover { color: var(--ink); }
.cmp-title {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(32px, 5vw, 52px);
  line-height: 1.05;
  letter-spacing: -0.025em;
  margin: 0 0 24px;
  color: var(--ink);
  max-width: 820px;
  text-wrap: balance;
}
.verdict {
  font-size: clamp(17px, 1.6vw, 19px);
  line-height: 1.6;
  max-width: 720px;
  margin: 0 0 16px;
  color: var(--ink-soft);
}
.verdict strong { color: var(--ink); font-weight: 600; }
.cmp-meta { font-size: 13.5px; color: var(--ink-muted); margin: 0; }
.cmp-meta a { color: var(--ink-muted); }

/* comparison table */
.cmp-table-wrap { overflow-x: auto; -webkit-overflow-scrolling: touch; }
.cmp-table {
  width: 100%;
  border-collapse: collapse;
  font-size: 15.5px;
  min-width: 560px;
}
.cmp-table th,
.cmp-table td {
  text-align: left;
  padding: 16px 18px;
  border-bottom: 1px solid var(--border);
  vertical-align: top;
  line-height: 1.45;
}
.cmp-table thead th {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 16px;
  color: var(--ink);
  border-bottom: 1px solid var(--border-strong);
}
.cmp-table tbody th {
  font-weight: 500;
  color: var(--ink-soft);
  width: 28%;
}
.cmp-table .col-se {
  background: rgba(216, 154, 44, 0.07);
  color: var(--ink);
}
.cmp-table thead .col-se { background: rgba(216, 154, 44, 0.13); }
.cmp-table tbody td.col-se { font-weight: 500; }
.cmp-foot { font-size: 13px; color: var(--ink-muted); margin: 16px 0 0; max-width: 720px; }
.cmp-foot a { color: var(--ink-muted); }

/* who it's for */
.fit-cols { display: grid; grid-template-columns: 1fr; gap: 24px; max-width: 900px; }
.fit-col {
  padding: 28px;
  border: 1px solid var(--border);
  border-radius: 8px;
  background: var(--surface);
}
.fit-col.is-se { border-color: var(--brand); background: rgba(216, 154, 44, 0.05); }
.fit-col h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 19px;
  letter-spacing: -0.01em;
  margin: 0 0 10px;
  color: var(--ink);
}
.fit-col p { margin: 0; font-size: 16px; line-height: 1.55; color: var(--ink-soft); }

/* compare CTA */
.cmp-cta .btn {
  display: inline-block;
  padding: 15px 26px;
  background: var(--brand);
  color: var(--ink);
  font-weight: 600;
  font-size: 16px;
  border-radius: 8px;
  text-decoration: none;
}
.cmp-cta .btn:hover { background: var(--brand-hover); color: var(--ink); }
.cmp-cta__sub { font-size: 14px; color: var(--ink-muted); margin: 14px 0 0; }

@media (min-width: 760px) {
  .fit-cols { grid-template-columns: 1fr 1fr; gap: 28px; }
}
@media (min-width: 920px) {
  .cmp-hero { padding: 56px 0 24px; }
}

/* ============================================================
   RECENT REDESIGNS (/work) - before/after cards
   ============================================================ */
.work-list {
  display: grid;
  grid-template-columns: 1fr;
  gap: 64px;
}
.work-card {
  border-top: 1px solid var(--border);
  padding-top: 36px;
}
.work-card:first-child { border-top: 0; padding-top: 0; }
.work-card__kicker {
  font-size: 13px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  font-weight: 600;
  color: var(--ink-muted);
  margin: 0 0 8px;
}
.work-card__name {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(24px, 3vw, 30px);
  letter-spacing: -0.015em;
  margin: 0 0 12px;
  color: var(--ink);
}
.work-card__blurb {
  font-size: 16.5px;
  line-height: 1.55;
  color: var(--ink-soft);
  max-width: 720px;
  margin: 0 0 28px;
}

/* the before/after pair */
.ba {
  display: grid;
  grid-template-columns: 1fr;
  gap: 18px;
}
.ba__item { margin: 0; }
.ba__frame {
  position: relative;
  border: 1px solid var(--border);
  border-radius: 8px;
  overflow: hidden;
  background: var(--surface-warm);
}
.ba__frame img {
  width: 100%;
  height: auto;
  display: block;
  aspect-ratio: 16 / 10;
  object-fit: cover;
  object-position: top center;
}
.ba__label {
  position: absolute;
  top: 12px;
  left: 12px;
  z-index: 1;
  font-size: 11.5px;
  font-weight: 600;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  padding: 5px 11px;
  border-radius: 999px;
  background: rgba(31, 26, 20, 0.82);
  color: var(--surface);
}
.ba__item--after .ba__label {
  background: var(--brand);
  color: var(--ink);
}
.ba__caption {
  font-size: 13px;
  color: var(--ink-muted);
  margin: 8px 2px 0;
}
.work-foot {
  max-width: 720px;
  margin: 56px 0 0;
  font-size: 14.5px;
  color: var(--ink-muted);
}

@media (min-width: 760px) {
  .ba {
    grid-template-columns: 1fr 1fr;
    gap: 20px;
    align-items: start;
  }
}

/* ============================================================
   HOMEPAGE - recent-work teaser (links to /work)
   ============================================================ */
.work-teaser__grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 24px;
  margin-bottom: 28px;
}
.work-teaser__card {
  display: block;
  text-decoration: none;
  color: inherit;
  border: 1px solid var(--border);
  border-radius: 8px;
  overflow: hidden;
  background: var(--surface-warm);
  transition: border-color 0.12s ease;
}
.work-teaser__card:hover { border-color: var(--brand); }
.work-teaser__card:focus-visible { outline: 2px solid var(--brand); outline-offset: 3px; }
.work-teaser__card img {
  width: 100%;
  height: auto;
  display: block;
  aspect-ratio: 16 / 10;
  object-fit: cover;
  object-position: top center;
  border-bottom: 1px solid var(--border);
}
.work-teaser__cap {
  display: block;
  padding: 14px 18px;
  font-size: 14.5px;
  color: var(--ink-soft);
}
.work-teaser__more { margin: 0; font-size: 15.5px; }
.work-teaser__more a { color: var(--ink); font-weight: 500; text-decoration-color: var(--brand); }

@media (min-width: 760px) {
  .work-teaser__grid { grid-template-columns: 1fr 1fr; gap: 28px; }
}

/* ============================================================
   TASTE QUIZ + STYLE STAGE (hero) — three this-or-that taps; Inky mixes
   the result and the matched style renders live in the mini-site stage.
   One sample business ("Marlowe & Finch"), five takes. Each .pv is a
   real styled mini-site in that style rail's own palette + typeface
   (sourced from docs/personas.md). Palettes are scoped to each variant
   so they never leak into the page's Honey+Charcoal theme.
   ============================================================ */
.studio { margin: 4px 0 0; max-width: 980px; }

.studio__step {
  display: flex; align-items: center; gap: 10px;
  font-size: 14px; font-weight: 600; letter-spacing: -0.01em;
  color: var(--ink); margin: 0 0 14px;
}
.studio__step-num {
  display: inline-flex; align-items: center; justify-content: center;
  width: 22px; height: 22px; border-radius: 999px; flex: none;
  background: var(--brand); color: var(--ink);
  font-size: 13px; font-weight: 700; line-height: 1;
}

/* ---- the quiz ---- */
.quiz__head {
  display: flex;
  align-items: flex-start;
  gap: 16px;
  margin: 0 0 18px;
}
.quiz__inky {
  width: 84px;
  height: 84px;
  flex: none;
  border-radius: 12px;
  background: var(--surface-warm);
  border: 1px solid var(--border);
}
.quiz__head-text { min-width: 0; }
.quiz__q {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 22px;
  letter-spacing: -0.015em;
  color: var(--ink);
  margin: 4px 0 4px;
}
.quiz__s {
  font-size: 14px;
  color: var(--ink-soft);
  margin: 0 0 10px;
}
.quiz__dots { display: flex; gap: 7px; }
.quiz__dots i {
  width: 8px; height: 8px; border-radius: 50%;
  background: rgba(31, 26, 20, 0.16);
  transition: background 0.2s ease;
}
.quiz__dots i.on { background: var(--navy); }

.quiz__pair {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 14px;
}
@media (max-width: 540px) {
  .quiz__pair { grid-template-columns: 1fr; }
}
.quiz-card {
  display: block;
  width: 100%;
  text-align: left;
  border: 2px solid var(--border-strong);
  border-radius: 14px;
  background: #fff;
  cursor: pointer;
  padding: 10px 12px 14px;
  font-family: var(--font-sans);
  transition: transform 0.12s ease, border-color 0.12s ease;
}
.quiz-card:hover,
.quiz-card:focus-visible { transform: translateY(-3px); border-color: var(--navy); }
.quiz-card:focus-visible { outline: 2px solid var(--navy); outline-offset: 2px; }
.quiz-card b {
  display: block;
  margin-top: 10px;
  font-size: 16px;
  font-weight: 600;
  color: var(--navy);
}
.quiz-card__hint { display: block; font-size: 13px; color: var(--ink-soft); margin-top: 2px; }

/* pure-CSS mini-site thumbnails on the pair cards — same skeleton as .pv--* */
.mini {
  height: 140px;
  border: 1px solid #eee;   /* light tiles share it; dark tiles zero it out */
  border-radius: 10px;
  overflow: hidden;
  display: flex;
  flex-direction: column;
  gap: 6px;
  padding: 10px;
  text-align: left;
  font-family: var(--font-sans);
}
.mini__bar { display: block; height: 10px; border-radius: 5px; width: 45%; }
.mini__hero {
  flex: 1;
  border-radius: 8px;
  display: grid;
  place-items: center;
  font-size: 11.5px;
  letter-spacing: 0.02em;
}
.mini__row { display: flex; gap: 6px; height: 24px; }
.mini__row span { flex: 1; border-radius: 6px; }
/* tap 1 — feel */
.m-calm { background: #fff; }
.m-calm .mini__bar { background: #e8e8e8; }
.m-calm .mini__hero { background: #f6f6f6; color: #999; }
.m-calm .mini__row span { background: #efefef; }
.m-calm .mini__row span:first-child { background: var(--navy); }
.m-bold { background: #1b1b3a; border: 0; }
.m-bold .mini__bar { background: #ffd23f; width: 60%; }
.m-bold .mini__hero { background: linear-gradient(120deg, #ff4d6d, #f77f00); color: #fff; font-weight: 700; }
.m-bold .mini__row span { background: #3a86ff; }
.m-bold .mini__row span:last-child { background: #ffd23f; }
/* tap 2 — mood */
.m-light { background: #fffdf8; }
.m-light .mini__bar { background: #e9e2d2; }
.m-light .mini__hero { background: #fdf4e3; color: #a08a5f; }
.m-light .mini__row span { background: #f0e9d9; }
.m-dark { background: #101318; border: 0; }
.m-dark .mini__bar { background: #2a2f3a; }
.m-dark .mini__hero { background: #191e26; color: #8b93a3; border: 1px solid #262c38; }
.m-dark .mini__row span { background: #20252f; }
.m-dark .mini__row span:first-child { background: #41d3bd; }
/* tap 3 — voice */
.m-classic { background: #fbf5ea; }
.m-classic .mini__bar { background: #d9c9ac; }
.m-classic .mini__hero { background: #f4ead7; color: #7a5c34; font-family: 'Newsreader', Georgia, serif; font-style: italic; font-size: 13px; }
.m-classic .mini__row span { background: #e8dcc4; }
.m-modern { background: #fff; }
.m-modern .mini__bar { background: #111; width: 30%; }
.m-modern .mini__hero { background: #111; color: #fff; font-weight: 700; border-radius: 2px; }
.m-modern .mini__row span { background: #eee; border-radius: 2px; }
.m-modern .mini__row span:last-child { background: #ff3b00; }

.quiz__skip {
  margin-top: 16px;
  background: none;
  border: none;
  font: inherit;
  font-size: 14px;
  color: var(--ink-soft);
  text-decoration: underline;
  text-underline-offset: 3px;
  cursor: pointer;
}
.quiz__skip:hover { color: var(--navy); }
.quiz__skip:focus-visible { outline: 2px solid var(--navy); outline-offset: 2px; border-radius: 2px; }

.quiz__restart {
  margin-top: 14px;
  background: none;
  border: 1px solid var(--border-strong);
  border-radius: 999px;
  font: inherit;
  font-size: 13.5px;
  font-weight: 500;
  color: var(--ink);
  padding: 8px 18px;
  cursor: pointer;
  transition: border-color 0.12s ease, background 0.12s ease;
}
.quiz__restart:hover { border-color: var(--navy); background: #fff; }
.quiz__restart:focus-visible { outline: 2px solid var(--navy); outline-offset: 2px; }

@media (prefers-reduced-motion: reduce) {
  .quiz-card { transition: none; }
  .quiz-card:hover, .quiz-card:focus-visible { transform: none; }
}

.studio__body { display: grid; grid-template-columns: 1fr; gap: 28px; }
@media (min-width: 920px) {
  .studio__body { grid-template-columns: 1.05fr 0.95fr; gap: 40px; align-items: start; }
}

/* ---- the live preview stage ---- */
.studio__stage { min-width: 0; }
.studio__preview {
  margin: 0; border-radius: 12px; overflow: hidden;
  border: 1px solid var(--border-strong);
  box-shadow: 0 18px 40px rgba(31, 26, 20, 0.13);
  background: #fff;
}
.studio__chrome {
  display: flex; align-items: center; gap: 7px;
  padding: 10px 14px; background: #ECE7DC;
  border-bottom: 1px solid var(--border);
}
.studio__dot { width: 10px; height: 10px; border-radius: 999px; background: rgba(31, 26, 20, 0.22); }
.studio__url {
  margin-left: 10px; padding: 3px 12px; border-radius: 999px;
  font-size: 12px; color: var(--ink-muted);
  background: var(--surface); font-family: var(--font-body);
}

/* variants stack and crossfade as data-persona changes */
.studio__screens { position: relative; height: 400px; }
.pv {
  position: absolute; inset: 0;
  display: flex; flex-direction: column; justify-content: center;
  padding: 40px 44px; overflow: hidden;
  opacity: 0; pointer-events: none;
  transition: opacity 0.45s ease;
}
.studio__preview[data-persona="marcus"] .pv--marcus,
.studio__preview[data-persona="sarah"]  .pv--sarah,
.studio__preview[data-persona="iris"]   .pv--iris,
.studio__preview[data-persona="theo"]   .pv--theo,
.studio__preview[data-persona="diego"]  .pv--diego {
  opacity: 1; pointer-events: auto;
}

/* rail: minimalist — airy near-mono, two sizes, one ink text-link */
.pv--marcus { background: #FAFAF8; }
.pv-mar__eyebrow { font-family: 'Inter', sans-serif; font-size: 12px; color: #6B6B6B; margin: 0 0 20px; }
.pv-mar__h {
  font-family: 'Inter', sans-serif; font-weight: 600;
  font-size: clamp(26px, 4.4vw, 40px); line-height: 1.04; letter-spacing: -0.03em;
  color: #1A1A1A; margin: 0;
}
.pv-mar__sub {
  font-family: 'Inter', sans-serif; font-weight: 400; font-size: 15px; line-height: 1.5;
  color: #1A1A1A; margin: 16px 0 0; max-width: 34ch;
}
.pv-mar__link {
  font-family: 'Inter', sans-serif; font-size: 14px; color: #1A1A1A;
  text-decoration: underline; text-underline-offset: 4px; text-decoration-thickness: 1px;
  margin-top: 30px;
}

/* rail: editorial — warm paper, serif (never bold), oxblood + gold rule */
.pv--sarah { background: #F7F4EE; }
.pv-sar__num { font-family: 'Newsreader', serif; font-size: 14px; color: #6E2933; letter-spacing: 0.04em; margin-bottom: 12px; }
.pv-sar__h {
  font-family: 'Newsreader', serif; font-weight: 400;
  font-size: clamp(30px, 5vw, 46px); line-height: 1.08; letter-spacing: -0.02em;
  color: #211D1A; margin: 0;
}
.pv-sar__rule { border: 0; height: 1px; background: #B89B5E; width: 84px; margin: 18px 0; }
.pv-sar__quote {
  font-family: 'Newsreader', serif; font-style: italic; font-weight: 400;
  font-size: clamp(16px, 2.2vw, 19px); line-height: 1.42; color: #211D1A;
  margin: 0; max-width: 38ch;
}
.pv-sar__quote::before { content: '\201C'; color: #6E2933; font-size: 1.5em; line-height: 0; position: relative; top: 0.18em; margin-right: 1px; }
.pv-sar__cap { font-family: 'Newsreader', serif; font-size: 12px; letter-spacing: 0.09em; text-transform: uppercase; color: #6E2933; margin: 20px 0 0; }

/* rail: gallery-dark — full-bleed graded photo ground, microcap eyebrow, 500 display */
.pv--iris { background: #0E0E0F; padding: 0; }
.pv-iri__photo {
  position: relative; flex: 1;
  display: flex; flex-direction: column; justify-content: flex-end;
  padding: 36px 40px;
  background:
    radial-gradient(120% 95% at 68% 32%, rgba(206, 158, 92, 0.50), rgba(74, 49, 28, 0.18) 44%, transparent 66%),
    radial-gradient(85% 70% at 22% 84%, rgba(128, 86, 54, 0.40), transparent 60%),
    linear-gradient(158deg, #2c2118 0%, #15110c 58%, #0b0908 100%);
}
.pv-iri__scrim { position: absolute; inset: 0; background: linear-gradient(180deg, transparent 28%, rgba(3, 3, 3, 0.62) 82%); }
.pv-iri__eyebrow {
  position: relative; z-index: 1; margin: 0 0 8px;
  font-family: 'Inter', sans-serif; font-weight: 600; font-size: 11px;
  letter-spacing: 1px; text-transform: uppercase; color: #F4F2EC; opacity: 0.86;
}
.pv-iri__h {
  position: relative; z-index: 1; margin: 0;
  font-family: 'Inter', sans-serif; font-weight: 500;
  font-size: clamp(26px, 4.6vw, 42px); line-height: 1.04; letter-spacing: -0.02em; color: #F4F2EC;
}

/* rail: hearth — cream, big terracotta button with DARK ink, phone prominent */
.pv--theo { background: #FBF6EE; }
.pv-the__h {
  font-family: 'Figtree', sans-serif; font-weight: 600;
  font-size: clamp(26px, 4.4vw, 38px); line-height: 1.1; letter-spacing: -0.01em; color: #2A2422; margin: 0;
}
.pv-the__sub { font-family: 'Figtree', sans-serif; font-weight: 500; font-size: 16px; line-height: 1.5; color: #2A2422; margin: 14px 0 24px; max-width: 34ch; }
.pv-the__btn {
  /* dark ink #221C18 on terracotta #B5673A is ~3.98:1 — below the 4.5:1 normal-text
     floor but clear of the 3:1 large-text floor, so the label is set ≥18.66px bold
     (WCAG "large text"). This is the persona brief's sanctioned terracotta path. */
  align-self: flex-start; background: #B5673A; color: #221C18;
  font-family: 'Figtree', sans-serif; font-weight: 700; font-size: 19px;
  padding: 13px 24px; border-radius: 10px;
}
.pv-the__phone { font-family: 'Figtree', sans-serif; font-weight: 700; font-size: 15px; color: #2A2422; margin: 20px 0 0; }

/* rail: maximalist — a saturated colour-block, oversized tight display, DARK ink on bright */
.pv--diego { background: #F5B70A; }
.pv-die__tag { font-family: 'Bricolage Grotesque', sans-serif; font-weight: 600; font-size: 13px; letter-spacing: 0.02em; text-transform: uppercase; color: #1A1408; margin: 0; }
.pv-die__h {
  font-family: 'Bricolage Grotesque', sans-serif; font-weight: 800;
  font-size: clamp(34px, 6.6vw, 58px); line-height: 0.9; letter-spacing: -0.03em; color: #1A1408; margin: 14px 0 18px;
}
.pv-die__btn {
  align-self: flex-start; background: #1A1408; color: #F5B70A;
  font-family: 'Bricolage Grotesque', sans-serif; font-weight: 700; font-size: 15px;
  padding: 11px 20px; border-radius: 8px;
}

/* caption (the semantic, screen-reader-announced layer; the art is aria-hidden) */
.studio__caption { margin: 16px 2px 0; font-size: 14px; line-height: 1.5; color: var(--ink-soft); max-width: 48ch; }
.studio__caption-lead { font-weight: 600; color: var(--ink); }

/* step-two form fills its grid column */
.studio__form .url-form { max-width: none; }

.hero-footnote__cue { display: block; margin-top: 6px; color: var(--ink-soft); font-weight: 500; }

/* mobile: shed the browser chrome, let the mock go full-bleed */
@media (max-width: 640px) {
  .studio__chrome { display: none; }
  .studio__screens { height: 320px; }
  .pv { padding: 32px 28px; }
  /* gallery-dark stays edge-to-edge — the base .pv mobile padding would re-box its photo */
  .pv--iris { padding: 0; }
  .pv-iri__photo { padding: 30px 28px; }
}

@media (prefers-reduced-motion: reduce) {
  .pv { transition: none; }
}